The once-in-a-century Covid-19 pandemic that started in early 2020 impacted households and businesses worldwide, including in India.
The steps governments took universally during the COVID-19 pandemic were lockdowns to restrict people’s movement, which impacted the sale and purchase of products, including those sold by Gumtree and other similar pest control product companies.
The lockdown restrictions of COVID-19 provided an opportunity for consumers and brands to explore new engagement modes through video calls and online channels.
As e-commerce deliveries were allowed by the government during the lockdown, it was possible to order products online and receive them within the safety of one’s home without the risk of stepping out and exposing oneself to the COVID-19 virus.
As a customer-oriented business, Gumtree wanted to ensure that its products were available to buyers even during restricted in-person shopping in 2020 and 2021.
Hence, on May 31, 2021, Gumtree launched an e-commerce store on its website to enable customers across India to order its products online.
Simultaneously to the launch of its online store, Gumtree has ensured its product availability on multiple e-commerce platforms such as Amazon to ensure that customers choosing its products can order them online easily.
Gumtree products will continue to be available through regular distributor channels across India through our vast network of distributors and dealers.
We are happy now to be India’s only glueboard manufacturer, a Direct2Consumer (D2C) brand that allows consumers to order from anywhere they choose and with flexible payment and delivery options.
We are happy to announce that we are the first Indian glueboard manufacturer to offer online ordering of its products for shipment across India.
Our e-commerce foray is among our many pioneering steps in the Indian glueboard industry.
Since our establishment in 2009, we have focused on being India’s premier glueboard brand.
After launching our website in 2019, two years later, we enabled it to allow e-commerce for both business-to-business (B2B) and business-to-consumer (B2C) segments.
We have set up our e-store to offer our entire product range to online shoppers. This range includes the Gumtree Rattrapp Box, the Gumtree Rattrapp Max, the Gumtree Mouse Trap, the Gumtree Roach Trapp, the Yellow and Blue Sticky Traps, Fly Bags, Fly Jars, Fly strips, Fly Control Boards, Delta Liners, and Delta Traps.
Gumtree is a leading Indian glueboard brand that consumers, farmers, and pest management professionals (PMPs) trust for its unique and effective range of pest control products.
At Gumtree, we believe that we can control pests with minimal chemical pesticides for a healthier and safer world.
We are confident that all our customers appreciate the ease of shopping for the Gumtree product range online from their homes or offices.
We have the required logistics tie-ups to deliver online orders using India Post or private couriers.
We ship our products from our Pilerne factory straight to the online shopper reducing the time and distance from the place of glueboard manufacture to the place of its use.
We look forward to our continued relationship with customers through the D2C initiative enabled by our online store.
Happy e-shopping on our web store.
— Team Gumtree Traps
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